Tool

Etsy Fee Calculator

Know exactly what Etsy takes from every sale so you can price accordingly.

Etsy seller fees total roughly 12-18% of each sale (excluding VAT), comprising a 6.5% transaction fee, 4% + £0.20 payment processing, a £0.16 listing fee, and a 0.32% regulatory operating fee. If offsite ads apply, an additional 12-15% is charged on ad-driven sales. If you are not VAT-registered, 20% VAT is added on top of all Etsy fees.

Current Etsy fees

Etsy charges several fees on every transaction. Here is the breakdown as of 2026:

• Listing fee: £0.16 per item per four-month listing period (charged again on each auto-renew, including when an item sells).
• Transaction fee: 6.5% of the sale price (including shipping and gift wrap).
• Payment processing: 4% + £0.20 per transaction in the UK.
• Offsite ads fee: 15% if your trailing 12-month revenue is under $10,000 USD, 12% if it is $10,000 or above. Only applies when the sale comes from an Etsy ad.
• Regulatory operating fee: 0.32% of the sale price (UK sellers).
• VAT: 20% added on top of all Etsy fees if you are not VAT-registered.

In practice, most sellers lose roughly 12-18% of their sale price to fees in total excluding VAT, or 15-22% including VAT. The exact number depends on whether offsite ads are involved.

Worked example

A handmade candle sells for £25. Here is what the seller actually receives (excluding VAT and shipping):

If you are not VAT-registered, add 20% VAT on those fees, which brings Etsy's total to £3.68. You would receive £21.32.

That £21.93 still has to cover materials, packaging, and labour. A product that looks profitable at £25 can become a loss-maker once you subtract fee costs.

Why fees matter for pricing

Many sellers calculate fees on their cost price and add them on top. But Etsy fees are a percentage of the final sale price, so they need to be built into the price from the start. The formula to get this right is:

This way your margin is calculated on the full price, not eroded by fees.

How MakerTools handles fees

MakerTools applies Etsy fees to every product automatically. Set your fee rate once and it is factored into every price calculation, margin estimate, and discount test. No manual maths.